
Key Points
- Hulk Hogan Meme Coin Crash Triggers $7M Rug Pull Scam
- Hulk Hoganโs passing spiked interest in HULK meme coins and NFTs
- Hoganโs hacked X account last year had already promoted a similar token
- Traders continue chasing hype despite clear scam warnings
Wrestling icon Hulk Hoganโs sudden death has triggered a chaotic wave of meme coin launches, NFT drops, and speculative trading.
Within just a few hours of the news breaking, a “Hulk Hogan Tribute” token (HULK) was launched and quickly amassed a staggering $7 million market capโonly to vanish in what turned out to be a rug pull scam.
The hype was artificial from the start. Social media bots and fake influencers promoted the token, drawing unsuspecting retail traders into what looked like a rising star.
$HULK ๐จ
Scamming people with a memecoin based on a deceased person is beyond disgusting. Donโt buy this and donโt get rugged!! โ ๏ธโ ๏ธ#ScamWarning #CryptoNews #CryptoCommunity #CryptoCulture pic.twitter.com/FwIiPXEkZa
โ CryptoBaby (@BabyAlerts7) July 24, 2025
But watchdogs were quick to flag HULK as a high-risk token with no utility, transparency, or team credibility. Still, the coinโs momentum skyrocketed before crashing down to zero in a textbook rug pull.
This kind of behavior isnโt new in Web3. The meme coin sector often capitalizes on trending events, and Hoganโs death presented yet another opportunity for bad actors to cash in fast. Itโs a pattern seen in other crypto dump scams where coins gain massive hype only to vanish overnight.
The speed at which the token gained popularityโonly to disappearโhighlighted the risks of blindly following hype, much like what happened in the shocking XRP sell-off involving Rippleโs co-founder after a price peak.
HULK (Hulk Hogan Tribute) Market Cap. Source: Dexscreener – Techtoken
Revived Hulkamania Token Sees Temporary Surge
Interestingly, the chaos didnโt stop with new tokens. Last year, Hulk Hoganโs X (formerly Twitter) account was compromised and used to promote a fraudulent meme coin under the name “Hulkamania.”
Bought a shill for $HULK
want it to hit 217 mentions@gmdotarmy promised me it would pic.twitter.com/qk2kWjav2t
โ Arianna Colson (@AriannaColadr) July 25, 2025
That token also collapsed shortly after its launch. But in a strange twist, this same token was revived by traders following Hogan’s death.
While the revived Hulkamania coin didnโt reach the explosive highs of the newer tribute token, it behaved very differently.
It showed signs of organic interest, including slower price movements and โdead cat bouncesโ that offered brief profit opportunities for traders looking to ride short-term waves.
I started shilling $HULK!!
Just bought an @gmdotarmy shill as a test lool
Should’ve filled my damn bags first pic.twitter.com/L7m80tDkp5
โ Ian Rogers (@IanRogers178710) July 25, 2025
Though originally a scam, Hulkamania’s resurrection was more a product of nostalgic speculation than malicious pump-and-dump tactics. It still dropped in value, but not with the instant crash seen in the newer HULK coin.
These price patterns reveal a strange truth in the meme coin economy: even scam tokens can have multiple lives. As long as thereโs interestโor even emotional momentumโtraders will chase them.
๐จWHATCHA GONNA DO, BROTHER?!๐จ
When the Hulkamaniacs drop the hottest PFP NFT collection?
๐ช bulging biceps
๐ถ๏ธ Legendary mustaches
๐ mint 2 free, brotherrr#HulkHogan $hulk #hulkamaniahttps://t.co/dvDTpFCKGB pic.twitter.com/GJNWVaoq5Dโ doomscroller. (@DoomscrollerGMI) July 24, 2025
Weโve seen similar patterns with tokens tied to big names or events, echoing the sentiment-driven rally around certain Ethereum NFT projects that spike based on sudden news.
Scams, Speculation, and the Psychology of Meme Coins
The reaction to Hulk Hoganโs death has revealed deeper truths about the nature of meme coin markets. Events that trigger strong public emotionโbe it excitement or griefโare often weaponized to drive speculative investments.
Scammers exploit these emotional windows to launch projects that promise quick gains and disappear with investor funds.
Even as HULK crashed to zero, thousands of traders kept engaging with related tokens. NFT collections using Hoganโs likeness popped up on OpenSea and other marketplaces. Some were genuine tributes from fans. Others were hastily made cash grabs.
HULK (Hulkamania) Market Cap. Source: Dexscreener – Techtoken
This isnโt unique to meme coins. Even major players like ARK Invest selling Coinbase stock send ripple effects through the marketโfueled not by facts, but emotions.
Similarly, Tornado Cashโs connection to Binance funds illustrates how even well-known protocols can become entangled in drama that fuels speculative panic.
This pattern is a reminder that the meme coin market isnโt just about tokensโitโs about timing, sentiment, and psychology. Traders often know theyโre entering risky territory but still roll the dice, hoping to exit before the rug is pulled.
This environment makes it difficult to differentiate between genuine community projects and outright scams. And it underscores how rapidly crypto culture can shift from tribute to tragedyโand back to tradingโwithin hours.