By Key Points
- Dead Bruv aims to crowdfund a Cold War nuclear bunker
- 100K NFTs will be minted, starting at $14 each
- Buyers join a DAO to vote on the bunker’s future use
- Sale starts April 21 ahead of the April 24 auction
NFT project Dead Bruv is flipping the script on typical Web3 fundraising. This Solana-based project plans to sell 100,000 NFTs in an attempt to purchase a Cold War-era nuclear bunker in Rutland, England—currently listed at £650,000 ($862,257).
The project, called Meatbags, plans to airdrop 10,000 NFTs to existing holders. The remaining 90,000 will go on sale from April 21, priced at $14 each. The funds raised are aimed at buying the 1.4-acre bunker property listed for auction on April 24 by SDL Property Auctions.
So, what happens if they actually buy it?
Anyone holding a Meatbags NFT will automatically become a member of the Billionaire Bunker Club DAO—a decentralized autonomous organization that will decide the fate of the property. Some of the wild ideas already floated include:
-
A members-only survival resort with a Doomsday DJ
-
An Airbnb with caviar tastings and canned bean room service
-
A venue for post-apocalyptic themed festivals
The initiative, according to the project’s pseudonymous co-founder “Robert,” was born out of a joke but quickly turned into what he calls a “lightbulb moment.” His goal? To “make NFTs fun again.”
Meatbags, grab your masks and your bug out bags. April 21, we’re kicking off #buythebunker—the weirdest crowdfunded property purchase on the internet ever 🧵 pic.twitter.com/WV0WPyYbva
— MEATBAGS (@mfmeatbags) April 19, 2025
“These are the kinds of things that made me fall in love with NFTs. Taking risks, getting creative, and pushing boundaries,” he wrote on X (formerly Twitter).
The bunker, built in 1960 and decommissioned in 1968, was originally used to monitor nuclear activity during the Cold War. Now, it might just become the most absurd and entertaining DAO-owned real estate in the UK.
Source: Meatbags – Techtoken
From Meme to DAO: Web3’s Crowdfunding Experiments
This isn’t the first time a DAO has tried to crowdfund a major purchase. The crypto world still remembers ConstitutionDAO, which raised $47 million in ETH in 2021 to bid on an original copy of the U.S. Constitution at Sotheby’s. Despite their efforts, they were outbid and ultimately unsuccessful.
We’re making fucking history with this one. A Web3 and crypto first—for the culture.
There’s not much to compare this to, but these are the kinds of things that made me fall in love with NFTs in the first place. Taking risks. Getting creative. Pushing the boundaries of what this… https://t.co/qgr4KGapTa
— Robert (@rbrtmb) April 18, 2025
But not all attempts fail. LinksDAO pulled off a win in 2023 by acquiring Spey Bay Golf Club in Scotland. They also claim to have added the Hillcrest Country Club in the U.S. this year. These examples show how DAOs are evolving into powerful tools for community-driven, real-world ownership.
Dead Bruv’s attempt is adding its own flavor—turning a Cold War relic into a community-owned piece of history with Web3 perks. At a time when traditional NFT sales are dropping fast—down 63% in Q1 2025—projects like this are standing out by pushing creativity over pure profit.
Other experimental projects are also taking center stage. Recently, Base creator Jesse Pollak came under fire for a controversial post, showing just how thin the line is between bold and bizarre in the Web3 space.
Will Real-World Utility Bring NFTs Back From the Dead?
The market is clearly shifting. The typical “mint and flip” model is losing its spark. Instead, NFT projects are focusing on real-world utility to survive and thrive. And it’s not just about entertainment.
DAOs are proving they can be more than speculative tools. They’re becoming effective community governance mechanisms, capable of owning and managing real assets, just like a business—except with a twist of decentralization.
We’re also seeing a lot of evolution across the crypto space. For instance, the Aptos staking rewards cut is prompting holders to reconsider long-term strategies, while Pi Network’s slow migration plan is testing the patience of its early adopters.
Meanwhile, the legal space is heating up too. Oregon revived its lawsuit against Coinbase, showing how uncertain regulatory frameworks continue to challenge mainstream adoption. On the flipside, Ripple’s recent FINRA approval is giving new life to XRP and boosting confidence in compliance-driven crypto moves.
For Dead Bruv, the gamble is that fun, community, and creativity can drive both engagement and utility. Whether this wild plan succeeds or not, it’s already sparking conversation around what NFTs can really be used for—and that’s a big win for the space.
And with a price tag of $862K, they don’t need every NFT to sell out. Around 65,000 mints could be enough to secure the bunker. It’s a bold move, but bold is exactly what crypto needs right now.
If anything, this might just be the revival Web3 was waiting for—one nuclear bunker at a time.
What's your reaction?
